Dailymotion Named Exclusive Live-stream Partner of the 30th Annual Arnold Classic

Generation Iron Fitness Network Taps Video Technology Company to Broadcast 75+ Events Live from the Arnold Sports Festival

COLUMBUS, OHIO—March 2, 2018—Dailymotion, the leading destination for video discovery and exploration, has announced an exclusive live-stream partnership with the Generation Iron Sports Networktobring all the action of the 2018 Arnold Sports Festival and Arnold Classic to fitness and bodybuilding enthusiasts from around the world.

The two-day event, executive produced by Vlad Yudin and Edwin Mejia Jr., will be streamed live from Columbus, Ohio on March 2 and 3. Iconic bodybuilders Shawn Ray and Kai Greene will host the live event, with Arnold Schwarzenegger slatedto make a special appearance. This year marks the 30th anniversary of the Arnold Sports Festival.

The Arnold Sports Festival is the largest fitness expo and competition in the United States. This year’s event will attract more than 200,000 attendees, including 18,000 athletes competing in more than 75 sports and events, including all major InternationalFederation of Bodybuilding and Fitness (IFBB) competitions and 17 Olympic events.

“Generation Iron is committed to being the leading fitness network providing exclusive original content to the global bodybuilding community,” said Vlad Yudin, co-executive producer of the Festival. “This is the secondyear in our partnership with Dailymotion and we’re thrilled to leverage their world-class video player technology to bring the action to fans from around the world, across every device.”

Added Jolie Roberts, Head of U.S. Sports Partnerships at Dailymotion: “Our mission at Dailymotion is to help premium publishers like Generation Iron flawlessly bring their content to their existing audiences and help spark the discoveryof their content among new audiences from around the world. We’re excited to continue our partnership this year and join them in celebrating the 30th anniversary of the Arnold Sports Festival.”

Dailymotion’s video syndication and technology partners include some of the most trusted publishers and properties across entertainment, news, music, and sports, including BBC News, Bloomberg Media, CBS Sports, Cheddar, Fox Deportes, Group NineMedia, NESN, UFC, Stadium Sports, VICE, and more.

Fitness fans can tune into the action by visiting www.generationiron.com, www.arnoldsportsfestival.com, or www.dailymotion.com/generationiron.

The Dailymotion app is available in the U.S. and Canada on iOS (Apple Store), Android (Google Play) and OTT devices (Apple TV, Android TV, and Xbox One).

About Dailymotion:

Dailymotion is the video platform for discovering the events and ideas that keep the world surprising and diverse on four main topics: news, sports, music, and entertainment, as well as comedy skits, political debates, fashion shows, gaming live-streamsand more. Launched in 2005, Dailymotion commands a global audience of 300 million entertainment-seekers who frequent the site and its dedicated mobile experience to surface the most relevant professional video content based on their unique tastes andinterests. Dailymotion is owned by Vivendi, a Paris-based multinational media company. For more information, visit www.dailymotion.com.

About the Generation Iron Fitness Network:

Generation Iron Fitness Network is the first digital network broadcasting original video content for all things bodybuilding and MMA. The network covers premiere contest coverage, news and cutting-edge original shows. The network’s vision is todeliver all aspects of bodybuilding and MMA instantly to fans across the globe. No limitations. No missed opportunities. Just pure groundbreaking Bodybuilding, Fitness, and MMA.